Hybrid Work Model Spurs Growth of Flexible Workspace Solutions

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The pandemic has forced companies to make adjustments, particularly in the way they work, where employees are now getting used to working remotely. Hybrid work, or a combination of remote and in-person work, has become the most desired pattern of work for employees. This shift in working methods has given rise to a new business model: workspace rental.

Working in a hybrid manner allows employees to split their working hours between coming to flexible office spaces around their homes, working in the company’s central office, and working from home. This convenience is highly desired by both workers and business owners.

According to Mark Dixon, Founder and CEO of IWG, a flexible workspace provider, research shows that 90 percent of employees say they want flexibility in terms of when and where they work. They want hybrid work.

“Our own research shows that three times as many companies from the large group [FTSE 250] prefer to adopt a hybrid and flexible office model rather than returning to conventional methods,” he said.

Dixon believes that a mixed way of working can provide savings and ensure economic stability for corporate clients. This method also benefits property owners.

This working system provides opportunities for stable and sustainable business growth. On-demand IWG membership sales, he said, have increased by 93 percent year on year, with projected growth of 10 percent annually and a return on investment (RoI) of over 20 percent.

Dixon stated that the current business activity has enabled attractive flexible workspaces in shopping centers, transportation hubs, or their favorite hangouts.

“This method supports a much better and balanced working life than traveling to work to the city center,” he said.

Commercial property owners, he added, have an opportunity to play a crucial role in transitioning to a better way of working.

Shortly, he believes there will be professional workspace available anywhere, from metropolitan cities to the smallest villages.

“This transformation will unlock new value that has never been seen before for workers, businesses, and the local economy, while also making a significant contribution to improving the environment. With people working locally, local facilities and retail outlets will receive a boost, and new jobs will be created to serve the national workspace network.”

As the world’s largest flexible workspace provider, IWG is seeking property partners in cities, metropolitan areas, and suburbs nationwide.

IWG is eagerly awaiting all building and single-story property owners to collaborate in taking advantage of this surge in demand for flexible workspace.