Bali is stepping up efforts to attract international investors, and one of its biggest showcases this year was the Sanur Health Special Economic Zone or SEZ. During Bali Jagadhita 2026, Bank Indonesia’s Bali Representative Office introduced the healthcare-focused investment destination and a range of other projects to foreign diplomats and potential investors, highlighting opportunities across Bali and the Nusa Tenggara region.
The investment promotion initiative formed a major part of Bali Jagadhita 2026, an annual integrated event that combines trade, tourism, and investment development. Through the event, Bank Indonesia Bali sought to strengthen business connections, encourage new investment, and expand market access for export-oriented micro, small, and medium enterprises (MSMEs).
“We are promoting the pillars of trade, tourism, and investment, while also expanding market access for MSMEs,” said Head of Bank Indonesia’s Bali Representative Office, Achris Sarwani, during the closing ceremony of Bali Jagadhita 2026 in Kuta, Badung Regency, Bali, on Sunday evening.
Six ambassadors serving in Indonesia took part in the program. They included Armenian Ambassador Serob Bejanyan, Omani Ambassador Sheikh Mohammed Ahmed Salim Al Shanfari, Pakistani Ambassador Zahid Hafeez Chaudhri, Bulgarian Ambassador Tanya Dimitrova, Romanian Ambassador Dan Adrian Balanescu, and Bahraini Ambassador Ahmed Abdulla Ahmed Alharmasi Alhajeri.
As part of the visit, the diplomats were introduced to the Sanur Health SEZ. Bank Indonesia Bali invited them to explore the healthcare facilities and services already operating in the area, along with additional services that are expected to become available in the near future.
The central bank’s Bali office also arranged meetings between the ambassadors and the operators or owners of 21 investment projects located across Bali and Nusa Tenggara. The discussions were further expanded by the participation of 35 other prospective investors, creating opportunities to build new partnerships and explore future investments.
Beyond investment promotion, Bali Jagadhita 2026 also delivered notable results through its trade activities. Held from June 5 to 7, 2026, at Mal Bali Galeria in Kuta, the event featured 60 MSME booths displaying products from Bali and Nusa Tenggara.
According to Achris, direct transactions recorded during the three-day event reached approximately Rp1.9 billion. Meanwhile, the showcased products generated potential transaction opportunities estimated at around Rp23 billion, reflecting strong interest in regional MSME products.
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Tourism was another major focus of the initiative. Bank Indonesia Bali also participated in supporting the Bali and Beyond Travel Fair (BBTF), an annual tourism promotion event held in late May 2026.
The tourism fair generated an estimated transaction value of Rp6.9 trillion. The event brought together 407 buyers representing 44 countries and tourism industry participants from 12 provinces across Indonesia. A total of 208 sellers were involved, creating a broad platform for tourism-related business opportunities and partnerships.
The efforts carried out through Bali Jagadhita received recognition from the Bali Provincial Government. Bali Provincial Secretary Dewa Made Indra praised Bank Indonesia Bali for consistently organizing the event and working closely with various stakeholders to promote the island’s trade, tourism, and investment potential.
Through initiatives such as Bali Jagadhita and support for international tourism and investment forums, Bali continues to position itself as an increasingly attractive destination for global business, investment, and economic cooperation.
